you're on a shorter timeframe

With a template you get a stunning + powerful custom site in a fraction of the time. No need to learn how to code or use (more) complicated software.

you want to work with someone that *gets you*

Your site should be an extention of you're brand, not some generic webpage. You need someone that sees you and can translate your vision into the perfect website.

you want premium designs at non-premium prices

Starting with a template allows you to get the look and feel of a custom designed website, without having to sell a vital organ to afford it.

Why the Tailoring Process Is A+

you don't want to diy it all yourself

I help save you time — and frustration — by gathering all those awesome ideas you have and bippity-boppity-booing them into a beautiful, dynamic website.

how this works


Brand Consultation

We'll hop on a call to discuss your vision for your online presence — who you want to attract, what you value, how you want your website to feel, and ensure that a template customization is a great fit for your brand. We'll decide what custom elements, if any, would be required to end up with a finished product that makes you excited to show up online.

Select A Template

We'll work together to choose the TONIC template that most closely represents the website your brand's been dreaming about. Can't decide? No problem. I've curated a selection of my favorites, and  know how to customize any design to fit your style. 

Customize + Tailor

The real magic starts after our kickoff call. We'll collaborate to plan content, curate images, and anything else we'll need for success. Over the next 2-4 weeks, we'll work closely to transform your template into something much, much more — a powerful, stunning tool for your brand and business.

Launch in no Time!

You know one of the best things about starting with a template? The entire process is expedited! Template customization projects typically proceed in a timeframe of 3-4 weeks from initiation. Launch the site you can't wait to show off and get back to doing what you love most. 👌🏼

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A tangible baseline

TONIC's templates are already designed programmed to perfection, built with pages and pages of stunning, customizable sections. Because we can see what's available, we can easily edit, refine, and make changes.

Benefits of Starting with a Template vs. Custom Design

acCelerated timeline

Because we're tailoring a template rather than starting from scratch, the timeframe can be cut down significantly. While custom sites can take between 4-6 months, a template customization can happen in as little as two weeks. 

Proven framework 

TONIC's templates are my favorite in the industry because their strategy is second to none — they're designed with a proven sales strategy and built to convert. 

A template customization might be right for you if:

You're a visual person who knows what you love most when you see it.

You want an elevated, customizable site that you can control and edit yourself in the future.

You like having the framework of a template, but want it to feel tailored specifically to your brand.

You like the idea of starting from a template, but want someone to customize it for you.

You have a somewhat simple site in mind, not 15+ pages or e-commerce needs.

You want a premium, stunning website design at a fraction of the cost.

Haven't Heard of TONIC yet? I'll Let You in on my Secret Weapon.

Sites that look designer — without the designer price tag

Jen and Jeff design websites for the top entrepreneurs and their templates are the same caliber — top shelf quality, affordable prices.

If you're not sure what a website can change for your business, the results you're going to get from a TONIC template are honestly mindblowing.

If you need support with your site, Showit and TONIC's incredible support team are on call...for life!  Can you say "overachievers"?

Created by a team that cares

built to get to *work* for you

Frequently Asked Questions

Absolutely not! Using a template gives you an idea of what your website will include and a baseline for how it will all come together, but that doesn't mean it has to be generic. We'll work together to create choose a template that has the right feel for your brand and then customize it for your brand and services. Once we add in your awesome, sparkling personality no one will even suspect your site started as a template.

Wait, so I'd be starting with a template? Does that mean I'm going to end up with a site that looks like everyone elses?


We got you, boo! Those geniuses at TONIC—I just call them Jen and Jeff—created a quick (and fun) quiz you can take to be matched with the perfect template that works for your business and your personality. Let me just say, the results are spot on! I would know, I took the same quiz to figure out which template to use for my own site—because decisions are hard & loved to many of the options.

What if I don't know which template will work best for my business?


Using a template is way faster—and easier—than building a site from scatch.  It's kind of like making a cake for a mix vs doing the whole sha-bang from scratch. And having me help you customize your site? Well that's like knowing how to substitute butter, milk & extra eggs so your cake tastes like it was made from scratch, without all the extra work. Win, win!

But I need a website, like yesterday. Won't it take for-e-v-e-r to customize a template?


Then you, my friend, are absolutely in the right place!  Before we get started, we'll have a consultation to figure out your specific needs and make a strategic plan for your site. As your brand strategist, my job is to help you get clear on your vision for your business and create a plan for getting you there. We'll work together to create a clear brand message and brand image that will be translated through your site to your ideal clients.

Okay, but what if I have no idea where to even start with this whole branded website thing?





Limited to 2 projects per month. Payment plans available

Pricing starts at $1,299